Bachelor of Business Administration (BBA)

The Bachelor of Business Administration (BBA) is a comprehensive undergraduate program designed to equip students with foundational and advanced knowledge in key areas of business such as management, marketing, finance, human resources, and entrepreneurship. This degree prepares students for dynamic careers in a global business environment by fostering critical thinking, strategic planning, and effective communication skills. Graduates are well-prepared to enter the workforce or pursue further studies in specialized business fields.

The Bachelor of Business Administration is a future-focused degree that prepares students to thrive in today’s competitive and interconnected global economy. Covering a broad range of subjects from organizational behavior to international marketing and financial management, the BBA emphasizes practical learning, leadership development, and real-world business applications. Graduates emerge with the knowledge and confidence to innovate, lead, and grow in diverse business sectors.

Level - Bachelors
Department – Business Management
Credits – 120
Awarding Body – Avid College
Learning Methods - Online
Professional Pathways
  • Business Analyst
  • Brand Assistant / Marketing Strategist
  • Banking Officer / Relationship Manager
  • Operations Assistant / Manager
  • Project Coordinator / Manager
  • Management Consultant
  • Talent Acquisition Specialist
  • Business Development Manager (with experience)

Modules

  1. Managing People
  2. Integrated Marketing Communications
  3. Strategic Management
  4. Entrepreneurship
  5. Introduction to Financial Accounting
  6. Operations Management
  7. Managing Innovation and Change
  8. International Business
  9. Dissertation (Option 1)
  10. Marketing Plan (Option 2)
Is your Progress on Hold?

Don’t let family commitments and work barriers hold you back—your professional journey deserves to keep moving forward, and at IWGC, we’re here to support you every step of the way.